Account Management

A stronger operating rhythm creates better marketplace decisions.

Structured account management across trading, catalogue, advertising, reporting and priorities.

Capability

A stronger operating rhythm creates better marketplace decisions.

01

Trading cadence

Create a clear rhythm for weekly actions, monthly performance and strategic decisions.

02

Issue resolution

Identify blockers early and coordinate the right actions across the account.

03

Commercial oversight

Keep marketplace activity connected to revenue, margin and growth objectives.

Day-to-day control with commercial oversight

What account management covers

Small operational issues can compound: a best-seller goes out of stock, the Buy Box is lost or a support case remains unresolved. A named account lead, supported by advertising, content, operations and compliance specialists, keeps execution moving against an agreed scorecard.

01

Catalogue & listing operations

Coordinate catalogue creation, variation fixes, listing suppressions and Brand Registry administration.

02

Pricing & promotions

Monitor pricing and Buy Box conditions, protect agreed margin floors and plan promotions and deals.

03

Inventory & fulfilment

Support demand forecasting, replenishment, inbound shipments, storage-fee awareness and aged-stock monitoring.

04

Account health & support

Track support cases, returns, customer feedback and account-health issues; maintain an issue log and escalation path.

05

Commercial reporting

Provide weekly operational summaries and monthly reporting across sales, profit, advertising and account health.

06

Flexible ownership

Support full account operations or targeted areas, with clear responsibilities and agreed service expectations.

Operating model

Onboard → Stabilise → Operate → Review → Improve

The operating scorecard can include sales, contribution profit, in-stock rate, Buy Box share, order defect rate and case-resolution time. Controls address key-person dependence, stock-outs, pricing errors and account-health decline.

Next step

Start with the business question.

Tell us where you are today, what you want to achieve and what is getting in the way.

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